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Roadmap To Grow Your Business

Mar 30, 2021

Second quarter is starting... and now is the time to put a referral plan in place to take care of your referral sources.  In this episode I break down the who, what, when, why and how of referrals so you can get started the right way!

All resources mentioned in this episode can be found on the show notes page at


Mar 23, 2021

So in the last episode (#144), I went on a rant talking about how we should be caring for our referral sources, not testing them. If you missed it, well, I encourage you to go listen to it.  Because this week's episode is a discussion with my buddy Jordan Ostroff based on the previous episode.  Let's just say it...


Mar 16, 2021

Even today - in 2021 - there is something very wrong with how referrals are discussed, handled and taught.  There is a dangerous mindset out there that is doing damage to what I call the "collective referral mindset."  The collective referral mindset is how we - collectively - think about referrals.  The mindset has...


Mar 9, 2021

I felt it was time to re-visit the fundamental philosophy of how referrals without asking works.  Specifically because what's on deck in two upcoming episodes. Meaning I want to make sure you're crystal clear on the referrals without asking philosophy, how we define referrals, who's in the cast of characters and what...


Mar 2, 2021

When developing a referral strategy there is one important skill you need to learn and have in place. It has to do with the 2nd layer of the referral strategy. ..it's the the ability to know how to turn clients and contacts into referral sources.  On today's episode I invited fellow Growth By Referrals student...