Preview Mode Links will not work in preview mode

Roadmap to Referrals

Feb 22, 2022

Is having someone share your content, service or offerings the same as asking for referrals? In my opinion, it all comes down to personal preference. So, to help you determine yours, I will be defining both scenarios. 

Resources and links mentioned in this episode can be found on the show notes page at


Feb 15, 2022

In this episode, I want to address the use of "referrals" in people's marketing to get your attention in order to follow their strategies or do business with them. Oftentimes it will be a company using that word as clickbait to get you to look at their business simply because using the word "referrals" has a lot of...


Feb 8, 2022

Have you ever given any thought to what you actually control with referrals? Do you think you control desire or opportunity? In this episode, I will be sharing the surprising answer to this question.

Resources and links mentioned in this episode can be found on the show notes page at 


Feb 1, 2022

The impact of customer referrals is undeniable. It’s an underutilized tool that will help you acquire new customers without making a big dent in your marketing budget. However, there are many questions circulating around how to incentivize the clients who are bringing in referrals—and how to build the right outreach...