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Roadmap to Referrals

Mar 26, 2024

Are you making these rookie mistakes when it comes to referrals? It doesn't matter if you've been in business for three years or thirty. If you're starting to really think about referrals in your business, you are bound to make a few missteps.

As someone who has been teaching referral strategy for over a decade, I've...

Mar 19, 2024

Just because something appears to be true, and everyone goes along with it, doesn't mean it makes sense.

In this episode, we explore the misconceptions surrounding referrals and how understanding human behavior can revolutionize your referral strategy.

Listen in to learn how to trigger referrals effectively and make it...

Mar 12, 2024

We are celebrating our 300th episode of the Roadmap to Referrals podcast!

In this special episode, I share 13 things I have learned on the road to 300. From the power of connecting with my listeners to the importance of setting boundaries between free and paid content, this journey has been a learning experience.


Mar 5, 2024

There is a certain tension that arises when discussing referrals. Some may deny its existence or claim that it cannot be overcome.

To truly understand the concept of referrals, it is necessary to acknowledge that there are two key factors at work here. While you can manage one, the other is beyond your control.

In this...